I was reading the BUST Magazine that our ad is running in and was struck by a small article about a very powerful idea. While all the ads in the Oct/Nov issue are great, I'm always excited when I see simple ideas turned into a larger phenomenon. The particular story I am talking about here is titled 'The Writing's On The Wall' by Jamie Fleming.
It's about Caitlin and Operation Beautiful - a website filled with images of sticky notes with positive affirmations on them, posted in public places. Caitlin's first note was inspired by the urge to just do something nice, it said "You Are Beautfiul" and was taped to a mirror in a public restroom. Since starting the website there have been hundreds of pictures and stories posted online that show the impact the notes are having.
The notes, found randomly by people around the country/world, have done more than just put a smile on the faces of people that find them. In some instances they have changed lives, such as a bulimic teen who saw a note on her way to purge. She said it felt like a message from the universe telling her to change her behavior. Intense, right?
While we love our sarcasm over here at BBCo, today we say kudos to this fantastic small idea that is easy to execute. We love finding new ways to give back the joy and love that you share with us. Check out the Operation Beautiful website and post some of your own notes when you are at the grocery, gas station or drug store! You never know when your kind words will change someone else's life for the better.
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